What are project objectives typically determined by?

Project objectives are typically determined by the project sponsor because this individual or group is responsible for ensuring that the project aligns with the organization's strategic goals and objectives. The sponsor has a stake in the success of the project and plays a key role in defining what the project is intended to achieve. Their input helps establish clear, measurable objectives that guide the project team and contribute to project success.

The project sponsor communicates the organization's vision and expectations, which inform the project's direction. By defining the objectives, the sponsor sets the framework within which the project team operates, allowing for effective planning, execution, and evaluation of outcomes. This top-down approach to defining objectives ensures that they are not only relevant but also achievable and aligned with broader business goals.

While other roles such as the project manager, project team, and external stakeholders may influence or contribute to the development of project objectives, the ultimate responsibility for their definition lies primarily with the project sponsor. This allows for a cohesive vision that serves the interests of both the project and the organization as a whole.